Music Management Mentoring

After 23 years in the music biz & 10+ years running a successful Artist Management firm, I'm excited to share what I've learned to help YOU help YOUR clients!

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Hi! My name is Mike Savage. I decided to launch this course because when I started out as a manager, while I had lots of industry experience under my belt, I was working from home and didn’t really have a mentor of my own, or anyone to bounce ideas off of.

It was over 10 years of trial and error – so I want to share with you everything I’ve learned along the way so you can avoid certain pitfalls and really excel at being the best manager you can be.

Whether you’re a young manager just starting out, or you’re an independent artist looking to get better at self-management for a while until you get to a point where you need to bring in the big guns – I’m here to help.

As a manager, I’ve worked with artists in lots of different genres, at all different stages in their development. I’ve been able to bring them from singing at open mic nights to touring the world with #1 songs in other countries and millions of dollars in sync license revenue in their pockets. Along the way I’ve picked up a ton of knowledge – and I want to help you learn all this stuff too.

When you sign up for these sessions you’ll find a series of podcast-style lectures that’ll touch on all sorts of topics like, “How can I help get more people out to my artists' concerts?” Or, “How do I get my artists' music onto Spotify playlists?” Or, “Should I even bother hiring a publicist for my artist's new album release?

What I’ll also do a few times a month is post Q&A-style podcasts where I answer specific questions from folks who’ve enrolled.

I'll also make a couple of other resources available to you:

A list of all the music industry trade magazines, blogs and websites that I look at regularly to stay up to date on all-things-music-biz...

My Music Marketing All Stars list - basically my own personal Rolodex of companies I've hired to help with music projects. All the best indie radio promoters, publicists, music attorneys, poster making companies, etc.

There are a few ways to get involved with these Music Management Mentoring sessions – you can purchase the basic package for a one-time fee, you can spread that one-time fee out over a few monthly payments to make it easier on your budget.

AND I’ll make some Bonus packages available, where I’ll do personal one-on-one mentoring sessions to talk specifically about YOUR projects, YOUR goals, and what YOU'RE trying to accomplish.

A portion of proceeds from all of this will be donated to the Sweet Relief Musicians Fund.

Read more about me and the sessions below - and enroll today! - I’m excited to start working with you!


"Good advice is everything in this biz and Mike can help guide you on your journey. He's worked through radio, A&R, and artist management, and he's got great ears." -- Kat Corbett, 106.7 KROQ Los Angeles

"Mike is a great guy. He's smart, knows just about everyone and has brilliant taste in music. I have and will continue to recommend him to everyone!" -- Peter Lloyd, A&R/Creative Director, Hollywood Records/Disney Music Publishing

"There is NO ONE who understands how the music industry relates to the artist better than Mike Savage. He's my first stop with the tough questions." -- Andy Chanley, 88.5 KCSN Los Angeles

"Mike is the kind of 'new world' manager that I admire most. Someone that has a grasp on the old music industry but is still always pushing forward, embracing new technologies and distribution models." -- Larry Little, Fortress Music / Resident DTLA

"Mike is hands down an incredible manager. He's efficient, helpful, and constantly there to make everything run incredibly smoothly. He's truly one in a million..." -- Victoria Tsigonis, Weapon Of Choice

Your Instructor

Mike Savage
Mike Savage

Mike Savage is a 23-year music business veteran with a well-rounded knowledge of the music, entertainment, broadcasting, and new media industries.

In 2006, Savage formed Mike Savage Artist Management, an independent artist management company, which he continues to own and operate. Along with securing recording contracts, booking worldwide tours, negotiating deals, supervising record production, handling promotional activities, coordinating album releases and building strategic alliances for his artist clients, Savage’s management company has developed creative marketing strategies that have sold well over 100,000 albums and 500,000 song downloads, garnering over 200 million song streams, while also generating over $1,000,000 in NTR.

Directly prior to the creation of the company, Savage worked as VP A&R/Artist Development at NovaTunes, a startup internet music company with an innovative, disruptive business model.

In 2003, Savage began a three-year stint as Senior Director, Creative & Media for Entertainment Ventures, LLC. While with the company, the artist discovery & development team assisted many artists in signing U.S./global recording and/or publishing contracts – some of whom have achieved multi-Platinum status. His duties included planning and executing a variety of strategies to help secure deals for artist clients, including distribution of music and newsletters to key industry leaders, solicitation for song placement in film, TV, advertising and video games, and global radio promotion. Prior to this position, Savage served as A&R Director for the Clear Channel Multimedia Group where he handled talent search/discovery efforts.

Savage also worked with Clear Channel as Radio Editor for their Network Magazine Group, where he spearheaded a major overhaul and re-design of their monthly VIRTUALLYALTERNATIVE publication.

Prior to this, Savage worked as Head of Promotion/Artist Development at 3:33/Universal Records, where he designed and implemented national radio promotion campaigns for all of the label’s artists.

Mike began his career in radio where he worked as an on-air talent and programmed successful, ground-breaking Alternative stations in major U.S. markets including New York, Los Angeles, and San Diego.

As a contributor to the now-defunct music blog TALENTfilter, Savage discovered and featured many artists years before they went on to sign label deals, including Capital Cities, Ingrid Michaelson, Allen Stone, The Mowgli’s, Tori Kelly, Neon Hitch, Oh Land, Mikky Ekko, and Five Finger Death Punch (among others).

Savage is a frequent guest speaker on music industry conference panels and at business schools such as UCLA, Berklee, Boston University, The Arts Institute, and Musician’s Institute.

He was recently the host of the “World Chart Show“, an internationally-syndicated two-hour Top 20 countdown show highlighting the most-played songs around the globe. The “World Chart Show”, syndicated by Radio Express, airs on terrestrial radio stations in cities including Shanghai, Calcutta, Helsinki, Munich, Bologna, and dozens of others.

Mike was also the co-host of “The Session“, a radio program airing on legendary Los Angeles rock station 95.5 KLOS.

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Frequently Asked Questions

When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.